AImitation jewellery business was started with an objective of dealing in the domestic market in the year 1982. In the year 1994 company decided to enter Global Market and started with Export. Mr. Bharat Shah, Mr. Deepak Shah and Mr. Jitendra Shah are three partners of the company. Our company is an “Export House”. Our quality and variety of goods is what makes us stand apart from the crowd. In any circumstance, our quality remains uncompromised. The reason our customers stay with us for so long is due to our excellent service and the ability to fulfil their needs. We aim to deliver fashion by the means of artificial jewellery. We have our own Manufacturing team in order to have complete business secrecy. We aim to build a relation of trust with our customers and believe that “Change is inevitable” and everybody needs to change in order to survive.